THE EFFECT OF BUSINESS PARTNERSHIP PATTERNS, PRODUCT QUALITY AND INDIVIDUAL MODERNITY ON INCREASING THE DEVELOPMENT OF MSMEs REVIEWED FROM THE PERSPECTIVE OF ISLAMIC BUSINESS (STUDY ON MSMEs TAPIS JEJAMA KHAM, NEGERI KATON VILLAGE, PESAWARAN REGENCY)
DOI:
https://doi.org/10.35450/jip.v12i03.592Keywords:
Business partnership pattern, Product Quality, individual modernity, improvement of MSME DevelopmentAbstract
The purpose of this study was to determine the influence of business partnership patterns, product quality and individual modernity on increasing the development of MSMEs viewed from an Islamic business perspective (a study on MSMEs Tapis Jejama Kham, Negeri Katon Village, Pesawaran Regency). The method in this study is quantitative. Data collection was carried out through a survey with a direct questionnaire. The population in this study were MSMEs tapis craftsmen, tapis jejama kham, Negeri Katon Village, Pesawaran Regency. The sample of this study was 40 respondents using the saturated sampling method, and using the SPSS analysis tool using SPSS and the results of the data processing obtained using SPSS version 20. The results of this study are that there is an influence of business partnership patterns, product quality and individual modernity on increasing the development of MSMEs both simultaneously and partially. In an Islamic business perspective. The owner of MSME Tapis Jejama Kham, Negeri Katon Village, Pesawaran Regency with the intention and purpose of worshiping Allah, namely seeking halal sustenance and helping others.
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